Snoop Dogg stars in adidas Originals campaign


19 01 2017

Personalities including Snoop Dogg, Dev Hynes, Stormzy, Mabel, Kareem Abdul-Jabbar and Petra Collins have teamed up with adidas Originals to star in its Original Is Never Finished campaign video.

The campaign, which features a remix of Frank Sinatra's My Way, aims to give a 'reimagined approach to today's streetwear culture', and sees the stars recreating some of their iconic work, including Snoop Dogg's Doggystyle album cover.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.